Jim's Business Development Program

Jim's Business Development Program

How To Get More Customers and Make More Sales | taught by Sarah Cordiner

Course description

THIS IS A PRIVATE COURSE FOR JIM'S FRANCHISEE'S THAT CAN ONLY BE ACCESSED ON REQUEST

If you would like to join the Jim's Business Development Program, please email Sarah Cordiner on scordiner@maintraining.com.au and state who your FSO is. Once your FSO has approved your Jim's business ownership, your enrolment process will commence.

Welcome to your Jim's Online Course on Business Development.

In this course, you will learn how to grow your business, attain more customers and make more sales.

New sections and lectures will be released regularly in a 'drip feed' release as we progress through the program, including the following major modules:

  1. Introduction to the program
  2. Strategic business development
  3. Sales and marketing fundamentals
  4. Branding
  5. Business planning
  6. Customer profiling & target market
  7. Perfecting your product and service offerings
  8. List building and customer acquisition
  9. Systemising your business to do more while doing less
  10. Developing work priorities for business success
  11. Using online tools for productivity
  12. The sales system
  13. Customer retention and repeat custom
  14. Organisational Strategy For Business Growth & Efficiency
  15. Outsourcing & Virtual Assistants
  16. Your Business Metrics For Growing Profitability
  17. Using Social Media & Online Marketing To Grow Your List & Make More Sales
  18. Strategic Partnerships
  19. Advanced Strategy Planning - The Business Development Table
  20. Conclusion, Summary & What’s Next


Course Curriculum

Welcome To The JIM's Business Development Program
11:16
Introduction To The Course
Intro Video - The Curriculum
Your Mandatory Pre-Course Self-Evaluation
Your Pre-Course Evaluation LINK - CLICK HERE
Meet your Trainer
Introduce Yourselves!
Hide Content
An Introduction To Strategic Business Development
50:15
Working ON not IN your business
Planning Your Multiple Roles
The Business Growth Journey
What Is Business Development Planning?
When Should We Conduct Business Development?
The 7 Stages Of Business Development
The Bigger Picture Components Of Business Development
JIM'S: STRATEGIC BUSINESS DEVELOPMENT NOTES
4 Ways To Grow Your Business
ACTIVITY: 15 Ways to Triple Your Business
Hide Content
Your Business Metrics For Growing Profitability
19:43
Why Too Many Business Owners Never Achieve Their Dreams
The Critical Calculation: Work For Profits Not Wages
Knowing This Will Ensure You Meet Your Financial Targets
What is CLV and How To Calculate Yours?
How To Calculate Your Customer Lifetime Value
Hide Content
Sales & Marketing Fundamentals
14:14
What Is A Sales Funnel?
Marketing Fundamentals
JIM'S: SALES AND MARKETING
JIM'S: JIM'S LADDER TO SUCCESS
Hide Content
Branding
13:35
What Is Branding?
Marketing & Branding Are One
What Creates A Brand?
Day To Day Branding In Your Business
JIM'S: Branding
Hide Content
Strategic Business Planning for Growth
37:14
Getting Clear On Where You’re Going
Vision Vs Mission
JIM'S: Visions & Missions
ACTIVITY: Your business VMV's
Business goals and objectives
Work Backwards
SMART Goal Setting
SWOT Analysis
JIM's: GOALS
KRA’s and KPI’s
Your 12month Productivity Plan
JIM'S: Productivity Planning
Hide Content
Customer Profiling & Defining Your Target Market For Sales Success
13:36
Customer Wants vs Needs
Unpacking Your Target Customer Profile
JIM'S: CUSTOMER PROFILING
Where To Cast The Net
Picking The Right Fruit
ACTIVITY: Unpacking Your Customer Profile
Deeper Unpacking
Hide Content
NIching
09:21
What Makes A Good Niche?
4 Steps To Niche Within Your Niche
JIM's: Niching Your Target Market
Hide Content
Perfecting Your Product & Service Offerings
08:43
The Power & Importance Of The Menu
Creating Tiered Packages
Your ‘Menu’ of Products & Services
JIM'S: PRODUCT AND SERVICES
Hide Content
Lead Generation
05:51
What Is Lead Generation?
How To Attract More Customers (examples)
Activity: Lead Generation Task
JIM'S: Lead Generation
Hide Content
List Building & Customer Acquisition
06:33
Your Businesses' Greatest Asset
Activity: Conduct A List Health Check
Hide Content
A Profitable Community
13:53
Build More Than Just a List: Build A Profitable Community
5 Main Types Of Community
10 Benefits Of Building A Community
How To Continuously Build A Customer Community For Business Growth
Hide Content
How To Get More Customers With Email Marketing
23:33
Building Your Business & Increasing Sales With Email Marketing
The Must-Know Rules Of Email Marketing
Here Is An Email Marketing Campaign Example
How To Use An Email Marketing System
Hide Content
Developing Work Priorities For Business Success (Increasing Productivity & Autom
22:02
Effectiveness vs Efficiency
What is Being Proactive?
Reactivity vs Proactivity
Top strategies for improving your efficiency
Where are you wasting your time
Hide Content
Using Google to be more productive, automate your tasks and create more time fre
20:48
Using the Google platform
Talk out your business documents!
Sharing and collaboration
The hack for unsubscribing to mailing lists
Setting up canned and template responses (reply with one button)
Integrating your emails with to-do lists
Using gmail offline
How to automatically follow up on customer relations
How to automate your appointment bookings
Hide Content
Customer Retention & Repeat Custom
The Customer Buying Cycle
Increasing Customer Conversions
JIM'S: CUSTOMER CONVERSIONS
Hide Content
Outsourcing & Virtual Assistants
How To Free Your Time & Increase Sales By Outsourcing
How To Hire A Virtual Assistant or Outsourcer
The Top 20 Tasks A VA Can Do For You
JIM'S: RULES WITH OUTSOURCED STAFF
Hide Content
Using Social Media & Online Marketing To Grow Your List & Make More Sales
The Top Tips For Using Social Media Online Marketing To Get More Customers
JIM'S: RULES WITH SOCIAL MEDIA
Hide Content
Strategic Partnerships & Affiliations
What Are Strategic Alliances & How Can They Help Our Business?
Examples Of Strategic Alliances
The Top Considerations When Partnering
JIM'S: RULES WITH ALLIANCES AND PARTNERING
Hide Content
Advanced Strategy Planning - The Business Development Table
The Advanced Business Development Planning Model
Hide Content
Conclusion & What's Next
Summary
What's Next
Post-Course Self-Evaluation: MUST COMPLETE AT END
Hide Content
936051663071883