How to Create Your Own Profitable & Engaging Online Courses

How To Create Profitable Online Courses

The step by step guide to creating and publishing your own online course | taught by Sarah Cordiner (BA Hons Ed & PGCE Ed)
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Astrid Pinter

Ishani Gupta

Fay Fay

Thank you so much Sarah

I would like to thank you so much for providing this excellent course

Astrid Pinter

Ishani Gupta

Fay Fay

I would like to thank you so much for providing this excellent course

Lizzie O'Halloran

Seriously Sarah, you are my inspiration!!!! I'm taking things slowly being a mum of 2 young girls, working full time and transitioning my business online now. But that's the pace I need to take to get this done. I feel like you have helped me to r...

Hannah Blackmore

Best course about creating online courses I have come across! So thorough and enjoyable. The workbooks are excellent and very detailed. Thanks Sarah!

Brenda Baber

Thank you Sarah! A whole new world has been shown to me through your amazing tutorials, videos, general content and of course your bubbly personality. Having just completed the course, and as in one of the final modules, I now need to go back to ...

mary nunaley

Sarah definitely knows her stuff. As an eLearning Experience designer myself, she definitely hits on the high points needed to build a solid course and really fills in the gaps for those unfamiliar with the tech associated with course design and h...

Dorothy Aidulis

I've just finished Sarah Cordiner's course "How to Create Profitable Online Courses"; and I am exhausted!! In a good way 😀! This course is so thorough, comprehensive, and a really clever mix of step by step detail, along with the bigger picture. A...

Debra Somani

Excellent course, full of 'how to' tips, resources and tools. Thank you Sarah!

Zelda Green

Elaborating on what was discussed in Module 1 - is awesome. I'm taking lots of notes.

Clarence Sistrunk

This course was magnificent. I want to thank you very much, Sarah, for creating a course like this for individuals like me who needed to know how to create a path. I do curriculum development, and also I teach; this gave me a chance to see what I ...

Hermence Matsotsa

I truly enjoyed this module. Sarah had wonderful advice, shared great tips. Once again, a great lesson!

Chi Okezie

Sarah is mastery in providing relevant info, practical steps and useful tips for creating a profitable online course. She infuses real life scenarios, emotion, stories and other relatable techniques to reinforce her messages. I especially apprec...

soma datta

I loved the easy to understand teaching style of Sarah who made it possible for an absolute newbie to course creation to build their first course ready for launch in under eight weeks. The course helped me get over all fears and inhibitions when i...

Michael Rowland-Hill

Sarah Cordiner's course is the most comprehensive I've ever taken. She has thought about everything you need to know about setting up your online school. Ms Cordiner is a genuine educator (or edu-preneur) and gives you not only all the tools you...

Sue Sue

Fantastic module. So many helpful ideas. Sarah gives you that confidence to step outside your comfort zone and stop procrastinating and JUST DO IT!! Truly grateful Sarah.

Titi Macaulay

It's hard to zoom in and out. Making he learners experience. I couldn't the read the articles on ways to engage visual, audio and kinaesthetic learners because I couldn't scroll the pages and read them

Alexander Soos

I'm only just over halfway through but I've already learnt so much! I know quite a bit about the technical and marketing side but what sets this course apart from nearly every other course on the subject is that Sarah is a professional educator. M...

chidinma Uzochukwu

This is absolutely amazing and an eye opener

Michelle Kinyungu


Andrea Kroeze

Sarah's course came at the perfect time, when I already knew what I wanted to create my courses on, but was stalling because of fear that it wasn't yet perfect or complete. Sarah's encouragement to have product over perfection was exactly what I ...

Neil Sunley

A real in-depth course that I will continue to look back over. Couldn't have created my first course without Sarah! Many thanks.

Lil Walsh

Marina Marina

Lots of helpful tips!

Rachel Ierardo

AMAZING!!! A huge thank you to Sarah Cordiner for sharing her course "How To Create Profitable Online Courses". The course is filled with strategies, insights, and tips that go beyond course creation. Sarah provided detailed curriculum; clear dire...

Douglas Watson

It was very helpful...full of valuable of the best online courses I've had!

Sushil Kumar

William Leahy

I have almost finished the course “How To Create Profitable Online Courses” by Sarah Cordiner and I have to say that I have enjoyed it immensely. I have wanted to set up my own On Line Learning School for a while now and I have read, widely, aroun...

Claire Limbwambwa

I finally understood the relationship and linkages between the different types of courses, thank you. I was worried about the length of the courses but now I get it (as short as necessary to deliver the value.

Arthur Mutlow

A lot of good and motivational content - well presented and really makes one interested in going forward with this course. Very easy to understand and no tech jargon to confuse me!

Liz Kochummen

Enjoyed this really valuable information as I think about starting my own course; Sarah is knowledgeable and brings her own personality and experience to each module and the learning is just off the charts! Thanks again for this excellent experie...

Alexandra Baxter

Sarah is an expert with a wealth of knowledge, but more importantly, she's a friendly and personable coach. I thoroughly enjoyed this course and learnt so many tips and tricks for creating my own course. Thank you Sarah, I appreciate all you do.

Deanna Jansen

This course is exactly what I need. I know that Sarah will be the key part of how I will actually be able to launch my course! Immensely practical, and engaging!

Ghadiejah Ghadiejah

I really enjoyed this course! It was informative and very extensive. The modules are divided into small easy to digest lectures and Sarah is just an amazing teacher! Thank you Sarah! I will definitely recommend this course and also purchase from h...

Mellissa Fernandes

Lillian Macharia

The content was properly structured and delivered. Sarah's unique way of delivering information in a warm and storytelling nature made it really easy and comfortable for one to watch her videos. She has great mastery of the content. I dont regret...

Mich Parker

This training is outstanding, it is so clear on what to do and how to do it. Sarah is so generous with all her expertise, insights and tips. Highly recommended if you want to learn from a trainer with integrity, especially if your intention is to...

Olufunmilola Adeleke

I have learnt so much and I realised that the major setback I have had towards creating my first course is impostor syndrome. I have purposed not to allow the impostor to get me scared. Thanks so much for this eye-opener.

Victoria Perez

I only just started this course and to think that in only one week, I have learned so much..still gleaning though. I think the course is a must for everyone looking to impact millions of people whilst making some really good profit. Thanks Sarah...

Andy M

I loved it!!

Anayo Agu

A very detailed, five star introduction and guidance

Victoria Rose

Even if you've created online courses before, you absolutely will get exceptional value from this in-depth course. Sarah Cordiner walks her talk as she delivers her extensive knowledge with authority, with humour and with humanity. I'm excited by ...

Athina Kara

very good analysis

Terry Britton

When a piece on taking a larger perspective on your course and visualizing a true business model is right at the front, that is a sign that you are listening to the right person. When a "preparation list" is actually full of things that matter,...

Yancey Grantham

Antonia Antonia

What sets this course apart from offers by "experts" in this field: Sarah is actually an expert! She has both the qualifications and experience! The course is very detailed, insightful, helpful, and evidence-based. (This contrasts other "experts...

Nicolina Bovendeerd

Love the online course so much fun

Peter Ellis MBA, DBA, PhD

I like the short sections and how they are separated. Although I know my subject matter, this course is helping me break it down into three courses and many sections for each course. I am looking forward to the next section

Greg Olynyk

She's the real deal, excellent adult educator and course development designer. I have been teaching adults software for over 30 years, and she hits all the points of connecting with students. I have been creating online courses for a few years o...

Anne-Lise Jasinski

I started this course with zero knowledge or experience in creating online courses. I finished this course with not one, but THREE complete courses under my belt!! Sarah did an amazing job of being thorough and specific while also giving some much...

Stephanie Ablett

This course was the perfect set up for my brain! I found the steps so practical and easy to follow and implement. It was so nice to finally have all of the information out of my head and organized into a course. Thank you so much Sarah!

carol Collingwood

If you are considering setting up your own online course then you MUST do this course BEFORE you start. It walks you through the process, step-by-step, covering every detail in depth. It's supported by detailed workbooks and I personally feel th...

Jen Jen

Sarah Cordiner provides absolutely everything you need to know about launching your online course. She's honest and compelling in her delivery and leaves "no stone unturned". Thank you for the opportunity Sarah.

Bonnie Bogner

I have actually been teaching online for three years, but still learned so much from Sarah about how to structure my content in a way that will be more supportive to my students. The course gave me lots of good ideas to take my teaching to the nex...

Agimary Joseph

Caroline Sehi

Laura Laura

Thank you Sarah for this amazing course! I have created my first lead magnet course titled, " 5 Steps to Develop a Spiritual Practice: Getting to LOVE you!". I feel prepared and ready to start building more courses! I have an education degree and ...

Joanna Salloum

Thank you for providing such an informative, interesting, fun, and detailed course! Loved it - and would surely highly recommend it

Rosanne Spagnolo

This course is brilliant! So full of useful information, helpful tips and step by step breakdowns. Absolutely loved it! If you need help getting ideas out of your head and into an online course, this is the course for you.

Marlene Jones-Slurtu

Satah is a gift to the world in teaching others to teach others! I am so thankful for her free sample course that was really extensive on course creation. It filled in the gaps I had and answered so many questions on my incomplete course! I would...

Yinka Fedden

This course is amazing and I highly recommend it to anyone who has yet to create their course. I have learned so much from this very comprehensive course. Sarah is a very accomplished, knowledgeable and empathetic professional and all of her vid...

Andi Lonnen

I was so impressed by the comprehensive nature of this course and the gazillions (no other word!) of tips included. It has sparked so many ideas and been very inspiring to complete. I have clearlt been doing things the hard way! Thank you Sarah...

Katha Jones

Excellent course. Value for money

Lorna Fergusson

I really enjoyed following the four modules of this wide-ranging and extremely detailed course. So often courses promise a lot and deliver a little but not this one - the workbooks alone contain a wealth of specific, actionable advice, with no pad...

Dave Stokes

You'll be amazed at just how close you are to making your own course. If you have already documented your business processes (how you do what you do), then you are 80% of the way there. Sarah shares her framework to tie up all the loose ends and p...

mary foley

Marni F

This course offered a lot of bang for your buck! I especially loved that it was more specific for Thinkific as that is my chosen platform. Sarah is straightforward and skilled at teaching exactly what you need to get a course off the ground. I wa...

Tamara Sztainbok

This course includes excellent, useful content that is essential to creating an online course. Sarah clearly knows her stuff and has been doing this for a long time. However, I found the organization of the lessons a bit confusing. At times it see...

Bhekinkosi Erion Nkosi

The presentation is very analytical. Learners need to understand what's in it for them (WIIFM) at the beginning of the lesson. The learning objectives should keep the learners engaged throughout and the choice of teaching tools should motivate the...

Scott Wolfson

Sarah Cordiner is the real deal! She is an Edupreneur who practices exactly what she preaches. I found out about her as I was searching on Amazon for books that teach how to create an online course. While there are a lot of books on the subject...

Flau Klau

Katie Brown

This course brilliantly leads you through what you need to do to successfully create an online course. I can’t praise Sarah enough for the care she has obviously put into this course. I had spent a long time trying to figure this all out on my ow...

Nirasha Ramlugan

Ori Edelman

So far I've finished modules 2.2, and the content is absolutely brilliant, concise, to the point, with loads of amazing methodologies and practical advice. I learn so much, and can't wait to get to the end of the course. put my course together, la...

Darcy Siemens

All topics were really well covered. Content and concepts were very detailed and contained relevant useful information... definitely an end to end package! Sarah is very personal and made the videos feel like I was getting a one on one session. ...

Kenneth Nielsen

This was a great course! Easy to follow instructions, clear guides and a motivational trainer. I really enjoyed this - thank you! Kenneth/Norway

Jacinta Ruth

Nina Oberoi

This course was absolutely fantastic! Packed with so much information, expert tips, and clear step by step guidance. Loved every bit of this course, super inspiring and great presentation. Sarah speaks a little too quickly at times, but other than...

Domi Domi

I am a pro in my content. I am on the market for more than 20 years teaching my stuff. AND this module gave me another perspective on how to create my content. Brillant!!

Sarah Day

I had been thinking of creating an online course for a while, and although I'm plenty tech-savvy and already had a decent idea about what to do and how, I still wanted to do a little research before I got started to make sure my first try was as s...

Jackee Schwartz

Very comprehensive content. I love that you begin with mindset and confidence...and most importantly your why. The one thing I'll be watching for as I move forward is marketing strategies to get in front of your ideal customers. My biggest challen...

Lone Brinkmann

David Johnson

Very well presented, logical and fact based. This course shows and demonstrates how course development and marketing is very doable and attainable.

Deanna Ford

This course is comprehensive! I really feel guided through all the steps. I appreciate all of the suggestions for not just how to create a course but how to create one that will connect with students through effective learning outcomes and teachin...

Ike Nnene

Easy to implement steps and a clear pathway to creating something awesome.

Lisa Layden

Sarah, Thank you for such a great course. I have learned a lot about creating online courses. Your material is well laid out and helps to break creating an online course into bite sized pieces. You also taught me a lot about the various types of o...

Dagmar Ehling

Love the post its though I am using an excel sheet that's color-coded. Great segment!

Lanette Howard

I was blown away by all of it. Sarah pours virtually everything she knows into this course. She does with super-expert knowledge in an easy to understand manner. The videos are outstanding. The modules proceed logically. The workbook and other dow...

Marisa Pelicano

Great course for online course creators - has all the content you need when trying to put together a course!

Chris Thomas

Margareta Toorell

A very well thought out course that covers everything you need to know to create online courses. Big thanks to you Sarah for your inspiration!

Sara Alves

I am loving it and looking forward to the next step. I find it quite addictive. Videos are very enlightening and by the end of each one, you look forward to going ahead to the next. They give you more confidence and make everything more clear on...

Denise Smith

Detailed and easy to follow and encouraging ..

Isra Abdul Razack

Power Content

Rechelle Horton

Excellent tips to get started with online course programs, how to create & sell them professionally. I'm loving these course!

Bob Rowe

easy to understand. I have much better direction, and held my attention.

Mitch Smith

This course was exactly what I needed to get started. I felt that I had so much info in my head from years of experience. I was overwhelmed with where to start. This course helped me organize my thoughts and take the first step. Thank you Sarah......

Edward Riddick

I've followed Sarah and the world of online course creation for at least 4 years. Sarah, in my opinion is the leading expert in the world of creating professional online courses. I've come to know and learn from several about online course creat...

Kathryn Shell

Barbara Edwards DipRIAM

Nothing is left untouched. Sarah answers all the questions you didn't even know you had!! Excellent.

Sumitra Iyengar

Nicky Pasquier, BA (Hons)

I came to Sarah's course with a head full of ideas and absolutely no idea how to organise and structure a course. I felt completely overwhelmed and didn't know how to move forward. Already having completed the first Module I have a much bett...

Sally Preston

Karla Marie

Holy moly! excellent training Sarah, I previously thought I was going straight to my flagship course, as that's what I teach live. BUT I now see the power in creating the lead magnet AND kick-starter courses to gain traction. Thank you so much, l...

Nancy Thomas-Ward


Geri Gotova

Kevin Adair

I found this course a good place to start. Up until I did the course, I had little or no knowledge on how to go about creating an online course. Sarah freely shares from her experience as an online course creator and provides examples which are ...

helia singh

This is the first online course with Sarah and I have been following her blog and Facebook page for a while. The tips she shares for free are so valuable.... She is a genuine Entrepreneur. I recommend her course to everyone who is in education ev...

Nadine Schelenz

For me, it took too much time to follow through the course. I expected a more simplier method.

Deanna Ward

Excellent course. Very practical and hands on with all the hints and tips to get going. Found all the information that I needed to set up my studio. As a qualified trainer and assessor I also found the framework a great refresher on how to desig...

Missi Young

This course was excellent. It was professionally presented with understandable and useful information. I thank Thinkific for offering this training and I will use what I have learned as I move forward in setting up my online training course. Going...

Linda Clement

I find this course to be extremely thorough and helpful in the process of creating a course of my own. It has added a number of tasks to my list To Do that I wasn't previously aware of, and some of the exercises have dramatically altered the direc...

J. R. Robinson

I love Sarah's ability of putting all the pieces together to create a fantastic path in which to implement her tools, with the end result being your own amazing course! For those who are on the fence, give it a try - you have nothing to lose and s...

Peter Lowen

Sarah is very knowledgeable & provides amazing amount of content and value. Highly recommended if you're serious about building an online course.

Diogo Ribeiro

The content is very well structured and the course delivers just what it promises.

Vahid N.

Susan Kuz

This course has so much to offer those of us new to creating online courses. Content that covers so many areas and leaves me feeling equipped to create my first course. I don't think of myself as technically savvy and this step by step method brea...

Lee Guthrie

Great course. I am totally new to this idea of creating online education and this was very helpful. I look forward to learning more from Sarah in the future.

Patty Olinger

I'm not sure where to begin in rating this course. There is alot in it than just creating a profitable online course. Creating content, learning styles of learners, etc. I've been training for over 20 years in my niche. Mostly stand-up. I get...

Michael Simpkins

Sarah does a really good job explaining in detail everything you need to get your course up and online.

Luigi Notaro

This is a full coverage of the course creation process, from start to finish - literally! I was particularly interested into the outline development but there's so much more here: from theory (like the great section about Andragogy) to practice (s...

Danielle Mizuta

Mahalo Sarah for this very comprehensive course! I feel so much better prepared to create and teach my course on Differentiation strategies to High School teachers for students with disabilities. Each section was easy to digest, kept my attention ...

Lorraine Hunt

Having struggled trying to put something together for months, taking this course has enabled me to pull all of my areas into a working, structured plan. Great content, great inspiration, thank you Sarah!

David Duty

I've been teaching people to trade for over 20 years. Only recently have I come to the conclusion that the future of education is online, not books and seminars. I'm trying to prove that you can in fact teach an old dog new tricks and I feel that ...

Chiara Hesry

Vanessa G. Oltmann

Sarah Cordiner has a wealth of information about brainstorming course ideas, testing out markets, curriculum building, course development, and marketing. Sarah is a dedicated instructor and this course is excellent value! Highly recommended for on...

Susyn Stecchi

I am just starting to dip my tootsies into the waters of Edupreneurship, with the developing of my first online training course, and Sarah's "Create Profitable Online Courses" has really set my brain cells percolating and coming up with exciting i...

Karen Shopoff Rooff

The course is an outstanding overview of everything needed to map out and deliver an online course. I have a million course ideas but have been stalled out for several years because I didn't know just how to deliver them. Sarah is thorough, mixi...

Edward Riddick

Sarah's course was fantastic. She is clearly an expert in the field of adult learning and demonstrated this throughout. I've been a student of online course and webinar creation for 5 months. Honestly, Sarah's course is the best, most helpful c...

Tom Mills

Thank you for all the great tips and tactics!

Michael Balof

Having earned an Master of Education, I learned distance education. Sarah took the theories and made them become relevant to reaching out and touching people. With the skills I learned in this course, I am starting to build and sell my own cours...

Tanel Jappinen

Chico Evans

I truly loved her way of explaining and simplifying what seemed to be difficult concepts! I hope to learn more from her rare trainings! :)

Sarah Cordiner (BA Hons Ed & PGCE Ed)
Sarah Cordiner (BA Hons Ed & PGCE Ed)

About the instructor


**Course content last updated in September 2020**

Sarah Cordiner: "Qualified educator, ex-University Director & Top 50 Must-Follow Female Entrepreneur for 2017", Huffington Post

Create and publish your own online course in this step by step course creation guide.



Course Contents

82 Videos
4 Multimedia
57 Texts
4 PDFs
2 Disqus

Course Curriculum

2.5: Course Content Market Testing - Make Sure Your Learners Will LOVE Your Course