Email Marketing: Set Up Your Software, Create Email Automations and Grow Your List

Email Marketing: Set Up Your Software, Create Email Automations and Grow Your List

Email marketing automation with Active Campaign | taught by Sarah Cordiner (BA Hons Ed & PGCE Ed)

Course description

**Coming in January 2018**


This course is currently only delivered face to face, but is being filmed into an online course over December 2017.  It will be available online in January 2018.

If you are a member of The Edupreneur Academy, you will get this course automatically added to your dashboard.


Did you know, that if you were to ever sell your business, your email list is considered in the valuation?  Your list means money, it’s as simple as that.  You can use emails as a way to nurture cold prospects and potential customers into paying customers, you can build relationships with them and turn them into repeat customers.

But how do you even get an email list in the first place?  How do you set up all of the software?  How do you make your customers look forward to your next email and turn them into lifelong loyal buyers?

In this workshop, you will learn how to set up your email marketing software, learn how to use it, create email automations and learn the top strategies for growing a big list of buyers from scratch.

This course will cover:

  • The definition of Lead Generation
  • Top lead generation tips
  • How To Attract (Generate) More Customers
  • Your Business's’ Most Valuable Asset
  • Conduct a List ‘Health Check’
  • How To Set-Up and Use Your Email Marketing Software (Active Campaign)
  • How to create an email automation (step by step screen demonstrations)
  • What Are Lead Magnets?
  • 50 Lead Magnet Ideas For Your Online Business
  • How To Add a Lead Magnet to Your Website to collect more emails
  • How to automatically deliver your lead magnet by email
  • Building Your Business & Increasing Sales With Email Marketing
  • What Is Email Marketing - Part 2
  • The MUST KNOW Rules Of Email Marketing
  • Here Is An Email Marketing Campaign Example
  • Copy and paste this email marketing automation into your Active Campaign and go live today
  • How To Use An Email Marketing System To Autopilot Your Growth
  • Automating Your Emails With Apps, Extensions & Tools

Sarah Cordiner (BA Hons Ed & PGCE Ed)
Sarah Cordiner (BA Hons Ed & PGCE Ed)

Course Curriculum